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Plan To Succeed With Information Product Creation: Why You Need To Split Your Process Up

One of the keys to succeeding in information product creation is to break the process up into discrete steps. This frequently isn’t an instinctive reaction for the typical information marketer. Especially on the internet where small sized learning products are the norm.

However, it is extremely important to your ultimate success. In fact, I would go so far as to say that if you don’t do this you probably won’t succeed… even when you are starting out let alone as you move forward.

Your product creation system should do this for you if only to help you to understand the overall task.

But why?

In this article, I’m going to ignore chunking and focus on the practical aspects. That’s not to say that chunking isn’t important. It is. It’s important to understanding and to learning the process. But while you can use the same chunks as you move forward, long term your focus needs to be on the operation of the system not the understanding of it. Unless of course you are constantly training new people!

So why is chunking important to long term use of the product creation process? (Yes, I know systems design uses a different term for this process but I’m not teaching you systems design. So I’m going to use the word learning content designers use.)

The first reason that having individual discrete tasks is important is one of schedule estimation. Frequently it is very difficult to estimate how long the total task of creating a product will take. After all, the size and type of the products matters as does the number of products in your product funnel. And those are just the most obvious elements. However, estimating a discrete task is often much easier. The total can then be estimated as the total of the discrete tasks.

Secondly, scheduling a large task can be problematic. However, by segmenting the task into a number of discrete tasks, you gain a much greater flexibility in scheduling. Not only that but as your business begins to add people you are able to schedule multiple people to the product creation.

Finally, segmenting a large task into smaller discrete tasks allows you to have much better control over the product creation. This affects two different areas — status and quality.

By segmenting your process into discrete tasks you are able to schedule and record the progress at much more detailed level. As a result you are more in control of the status of the product creation. You know what everyone is doing. When they should complete it. And how much it should cost. You also know exactly what has been done.

You also improve your overall quality. Instead of waiting until everything is done you can check quality as you go. This allows you to immediate react to low quality products without absorbing their costs. This means that you have less rework and your rework costs less. And if the product is not going to meet its quality requirement you will know about it in time to stop the development, change the requirement or fix the product.

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Acquiring Your Own Home Based Business Leads

Home based business leads are of utmost importance when it comes to successfully running and growing your own business, and there are a variety of ways that one can go about in getting these leads, ranging from purchasing the leads themselves to the actual self marketing and acquisition thereof.So many of us dream of the possibility of starting and running our own home based business, and although it may well be somewhat of a challenge, it is far from being impossible or unachievable. The level of desire and commitment that one has to achieve this goal or objective will in all likelihood determine the success or failure of such a venture. Within this process of growing the home business is one of the most important aspects of home based business leads, or otherwise referred to as prospects. These are the individuals or companies that one would normally target in terms of presenting your product or service to and aiming to close a sale with these folks to ensure that you are meeting your sales and revenue targets. Without customers and sales where applicable, a business whether it be home based or not is literally dead in the water.Going about getting the home based business leads for someone operating from home may at first prove to be a little more challenging, largely due to the fact that there is less interaction with others when working from the isolation of one’s home. But this can be changed, and is totally within the home based entrepreneur’s control, as he or she can choose to get out into the market place via networking opportunities and build up from there. Often times the fledgling business may fail because of the lack of such social and professional interaction and therefore the importance thereof is vital. This interaction can take the form of social get-togethers, local business member meetings such as Chambers of Commerce, associations and societies, as well as through local sports clubs. These places are normally teaming with prospects, especially like minded business people and owners that are also looking to expand their businesses.Alternatively the telephone book has often been used as a source for all types of leads, so why not give the local book a try to acquire some of your own home based business leads, it is at the very least a starting point and may lead onto bigger customers and contracts too. By establishing a solid base or foundation within your business, albeit from a cold calling perspective you will place yourself in a position to succeed, whilst growing your confidence during this phase. The most important point here is that you cannot let yourself get down and continue to seek out those valid and qualified leads on a daily basis.Making it a daily habit will make it easier, and you will soon come to realize that it is a numbers game in terms of getting the leads, and then closing the sale. Home based business leads will ensure your ultimate success and you can literally never have enough of these valuable ‘commodities’ in your own business.

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Here’s How to Build Your Online Home Based Business

Online home based business is booming nowadays. Most of the time setting up this business does not need a lot of money, it is simple to establish and have lesser financial risk as compared to the standard “brick and mortar” type of business. If you want your online business to be successful, here are some secret steps that you can take:Create your websiteSince you’re setting up an online business, the first thing that you must do is create your own website. This is because, this will be your main base for your business, this is where your customers as well as prospective clients will go and transact business with you.In this case, it is very essential to make your website not just visually attractive but highly functional too. And make sure that your site guest will easily find your contact number and instructions for ordering. If your site is easy to browse, your guest will most likely perform a more desirable action like placing an order.The use of your website should transcend the idea of merely telling and updating your site visitors about the services and products that you are offering. Your website’s chief objective must be conversion. This means, you should be able to get your guests to take some kind of move that will convert their visit into a good buyer-customer relationship or sale. And so, ensure that you’ll place your contact information in all your web pages.Advertise you websiteWith online home based business, if you can draw more visitors to your website, you will have higher chances of making sales. Moreover, as the majority of internet users make use of search engines such as Yahoo and Google to locate some products, see to it that your website is optimized for search engines. This optimization or SEO is done by adding certain keywords on your site.The right keywords to use are the words or phrases that you think will be used by people to find products like the one that you have. Once you have figured out what these keywords should be, use them often on your site.Adding a blog on your site is helpful too. However, do not simply write about your business or yourself but write about subjects that will surely interest your prospective customers. Make sure that your articles are informative and will entice your visitors to come and visit your site again. Also, be sure that your keywords will appear on those articles that you will produce.Offer customer serviceYou must know that businesses online will either subsist or pack up depending on how good their customer service are. When a customer has bought any of your products, be sure that the item will be delivered on time and packed properly. It is also a good idea to make the shipping or delivery free of charge. You can also include any free item or sample product with every order.Never ignore e-mails and calls, always reply back the minute that you’ve got them. This is to take in hand any complaints or problems that your customer may have, without delay. Providing excellent customer service is very important in the same way as the superiority of your product. Many times, it is the superb customer service that encourages customers to return for more.All of these are only some of the basics for any online home based business. You can get more tips and information if you will research online. When you do your research, you’ll be just a few steps away from discovering the secrets for having a flourishing business plan for your online business.Offer customer serviceYou must know that businesses online will either subsist or pack up depending on how good their customer service are. When a customer has bought any of your products, be sure that the item will be delivered on time and packed properly. It is also a good idea to make the shipping or delivery free of charge. You can also include any free item or sample product with every order.Never ignore e-mails and calls, always reply back the minute that you’ve got them. This is to take in hand any complaints or problems that your customer may have, without delay. Providing excellent customer service is very important in the same way as the superiority of your product. Many times, it is the superb customer service that encourages customers to return for more.All of these are only some of the basics for any online home based business. You can get more tips and information if you will research online. When you do your research, you’ll be just a few steps away from discovering the secrets for having a flourishing business plan for your online business.